“Customer trust under attack is won before the attack lands — because the market remembers how you led, not just that you were hit.”

Customer trust under attack is won before the attack lands — because the market remembers how you led, not just that you were hit. — Kai London (Professor Kai London), CISO. Principle 698 of 10000 from the book “Breachproof” — cybersecurity, AI security and OT resilience doctrine. Official sites: professorkailondon.com · kailondon.co.uk